You ever watch a TikTok video the place the on-screen textual content or different element is obscured by the username, the profile bubble, the like rely, hashtags, description, and so forth?
There could quickly be an answer – examine this out:
As you’ll be able to see in these screenshots, posted by @aj_malakai (and shared by Matt Navarra), TikTok is presently testing a brand new ‘Clear Mode’ choice, which, when chosen, would show your chosen video with out the app perform buttons and video description particulars on display screen.
That might enhance the viewing expertise total, however there is also some negatives on this revised UI method.
For one, it could make likes, feedback and sharing much less fast, which might scale back engagement, whereas it could additionally open up alternatives for screenshots with out the person particulars on display screen, which might result in new conflicts with TikTok’s creator group (TikTok’s already working to appease creators on the revenue front).
After which there are TikTok’s advert content material and in-stream procuring choices. Eradicating these would straight hurt TikTok’s enterprise – so in some ways, it looks as if a probably good concept for customers, however not a terrific one from another perspective.
That’s possible why TikTok’s comparatively non-committal in regards to the trial at current.
As reported by TechCrunch:
“TikTok mentioned it doesn’t have a lot to share on the check at the moment. Contemplating clear mode is in restricted testing, it’s unknown when or if TikTok plans to roll it out extra extensively.”
I’d hazard a guess that this gained’t ever get launched, and if it does, it’ll solely be out there on a person video foundation, so that you gained’t have the ability to make it your default viewing setting. Which signifies that you’d have to faucet by way of and swap to Clear Mode each time you need to use it, which most individuals simply gained’t do.
Contemplating that, possibly it might get a launch, if TikTok sees that it gained’t trigger main disruption to its metrics. However nonetheless, it appears dangerous.
However, it’s a chance, and it could possibly be a useful choice to have in conditions the place the content material is obscured by the assorted buttons and textual content.
There’s not a lot data as but, however we’ll maintain you up to date on any progress.